Dear Nonprofit Leader
Dear Nonprofit Leader,
Artificial Intelligence (AI) has been able to draw this attached animated photo of me in 0.2 seconds and it’s 2025!
Are you ready for 2030? No, really—have you thought about how your organisation will be raising money in a world where artificial intelligence is calling the shots, and digital landscapes are shifting faster than a TikTok challenge?
This week alone, the world gave us the launch of DeepSeek, a tool so eerily good at predicting human behaviour it might as well read minds. If that doesn’t make you pause and think about adaptability, I don’t know what will.
At New Global Markets (NGM) Consulting, we believe thriving in this brave new world is about making AI work for you while staying human at the core.
AI has been busy reshaping how nonprofits raise money—and it’s impressive. Imagine tools that can:
• Predict your donors’ next move: Who will give, how much, and when.
• Write messages that feel like you spent hours crafting them: Tailored to each donor’s unique journey.
• Host events with Hollywood-level flair: Picture donors wandering through your mission in a virtual world.
• Keep stewardship running like clockwork: Automated thank-yous and real-time impact updates.
Sounds like a dream, right? It is. But before you let AI steal the spotlight, let’s talk about what it can’t do.
For all its brilliance, AI cannot replace the heart of fundraising: human connection. At its core, fundraising is—and will always be—about relationships. Here’s what AI just can’t handle:
• Sitting across from a donor, sharing your passion, and genuinely listening.
• AI can’t infuse a narrative with the raw authenticity that inspires action.
• Navigating complex cultural or relational dynamics.
• Managing high-stakes donor conversations. Empathy, intuition, and the ability to read the room. Bearing this in mind, here is how NGM can help your organisation ready for the future:
• Strategies: Your fundraising strategy starts with you and AI can only enhance it. We’ll help you design one that respects context.
• Boost Efficiency: Help you use AI to streamline your future-ready organisation to free up time and resources.
• Respond to the Donors of Tomorrow: AI can predict trends, but we’ll guide you in adapting to donor behaviours and expectations.
• Build Capacity: We’ll empower your team in making AI more of an ally.
• Bridge the Gap: smaller nonprofits and those in the global south access the same innovations as larger organisations.
• Human-Centred Fundraising: help you focus on building the connections that inspire loyalty.
Are you ready to lead your organisation into this new era without losing the human touch that makes your mission so powerful?
At NGM, we’re here to make sure you’re not just ready—you’re thriving. Whether you’re a global powerhouse or a small community nonprofit, we’ll walk this journey with you.